We will work with you to identify the best ad networks to advertise your business. For example, B2B companies tend to see the best results with LinkedIn and Google Search ads, while B2C companies perform better on social networks (Reddit, Meta).  Nothing is set in stone, though, so we will make sure that your business gets a custom, tailored and effective strategy to maximize results.

We monitor ad performance regularly and assess website traffic and conversions. We will keep you updated on your ads’ progress and ensure that you are getting the most value out of your advertising spend. But, to put it simply, you will know because you’ll get more sales. If you’re not getting more sales, something’s wrong.

If you’re already running ads, or ran ads in the past, we will audit their performance to identify any valuable insights that can improve your ads with us. If they didn’t perform as well as you hoped, we will also identify any errors in setup or execution that could have led to subpart results. We will perform a comprehensive analysis of your competitors and industry, your target audience, and your brand’s messaging. From there, we will create ad campaigns for multiple networks (depending on your budget and strategy) and monitor their performance. You can expect:

• Ad account setup
• Audit of past/current ad campaigns
• Keyword research
• Competitor and industry analysis
• Campaign strategy
• Display image assets
• Audience analysis
• Constant monitoring and testing to optimize performance
• Demographic analysis of your ad audience
• Monthly ad performance report